Come creare nuovi prodotti/servizi o innovare quelli esistenti
Target di mercato
precisi e sostenibili
Clienti più soddisfatti
e collaborativi
Competitor
meno temibili
Quali sono le aspettative più importanti del tuo segmento di mercato?
Come crea valore il tuo prodotto/servizio?
Che livello di coerenza o «Fit» esiste fra la tua idea di prodotto/servizio e le aspettative dei tuoi clienti obiettivo?
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VALUE PROPOSITION CANVAS
Value Proposition Canvas
Quali sono i clienti su cui conviene concentrarsi?
Quale equilibrio devi ricercare nei tuoi livelli di servizio?
Qual è il valore dei tuoi clienti oggi e domani?
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style="z-index: 10; min-width: 38px; max-width: 38px; max-width: 38px; max-width: 38px; color: rgba(67, 152, 207, 1.00);">
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CUSTOMER PROFILING
Customer Profile Canvas
Quali sono i fattori su cui si compete attualmente nel proprio mercato?
qual è il livello di valore offerto dai competitor e come si posiziona il vostro prodotto/servizio rispetto alla loro offerta?
Che tipo di strategia è opportuno programmare per posizionarsi in modo profittevole e sostenibile?
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VALUE CURVE CANVAS
Value Curve Canvas
VALUE CURVE CANVAS
Quali idee di prodotto puoi sperimentare prima di introdurti sul mercato?
Quali feedback importanti stai ricevendo dai tuoi clienti?
Quali vantaggi competitivi stai creando?
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START-UP: IN ITALIA IL 2015 È STATO L'ANNO FELIX PER L’OCCUPAZIONE
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07
GIUGNO
2 0 1 6
Dai dati dell’ultimo rapporto del MiSE (Ministero dello Sviluppo Economico, “Relazione annuale al Parlamento sullo stato di attuazione della normativa a sostegno delle start-up e delle...
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DIMENSIONE START-UP: PIÙ INNOVAZIONE ALLA TUA IMPRESA CON IL BUSINESS MODEL CANVAS
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31
MAGGIO
2 0 1 6
In questo terzo insight parleremo del Business Model Canvas e del visual thinking....
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DIMENSIONE START-UP: PARTIRE LEGGERI CON IL METODO LEAN START-UP
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25
MAGGIO
2 0 1 6
In questo secondo insight parleremo della metodologia Lean Start-up. L’assioma fondamentale è : l’innovazione più utile...
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DIMENSIONE START-UP: 4 STEP PER IL SUCCESSO. IL MODELLO CUSTOMER DEVELOPMENT
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23
MAGGIO
2 0 1 6
Nella fase di creazione di una start-up ogni imprenditore si trova davanti alla necessità...
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Ricevi un feedback immediato
Compila il form se desideri maggiori informazioni sul modulo “Costumer Value Innovation” e scopri come con questo percorso formativo potrai acquisire nuova consapevolezza nella gestione della tua Start-up
Customer Value Innovation dicembre 28th, 2016gtaadmin